Short back to digital marketing through decades….

Digital Marketing through decades, With the emergence of the internet in 1990, the era of advertising began. When Yahoo and Google launched, people formed to search for information. To target early internet users, websites, banners, and email marketing were launched. In the 2000s, the words social and search engine were familiar to internet users as they were transformed by the birth of Facebook and LinkedIn and adopted to CRM tools to personalize the search. In 2010, mobile and data became sprout and converted to mobile marketing, and Facebook and Instagram targeted brand building. Brand perception is highly interrelated with consumer interaction. In the 2020s, AI Data drives, personalization, and chatbots became the ultimate. Decade enlarged with Tiktok, introduced short video contents. To redefine data practices, GDPR and CCPA shifted marketers to zero and first took data. Digital marketing became more advanced with data-driven, interactive, and customer expectations.